eCommerce leaders now consider personalization a critical cornerstone of their business and technology strategy to build and enhance customer relationships.
98% of respondents agree eCommerce personalization is important for driving engagement among customers.
We partnered with WBR Insights, a leading retail market research firm, to conduct an in-depth survey into eCommerce personalization from 165+ marketing and digital commerce leaders across North America.
Through this industry report, you can understand the key challenges and trends occurring in the market as digital commerce practitioners evaluate, and apply personalization technologies to your business.
The Top eCommerce Technology Initiatives
The Importance of eCommerce Personalization for Driving Engagement
The Importance of Personalization Capabilities
eCommerce Personalization Metrics
The Power of a Unified eCommerce Personalization Platform